The Iron Law of running a startup or microISV is there’s never enough time to everything, especially the important but non-critical stuff. It takes lots and lots of time to do the strategic stuff – often you have to pump in some unknown number of hours just researching.

That’s why I’m excited by Fancy Hands – it’s fixed price virtual assistants for simple but time-consuming tasks. I recently used Fancy Hands (15 tasks per month for $35) to kick off two projects that have been stalled forever: engaging more with other startup bloggers and social media bloggers. Before you can engage, you have to know who to engage with – and that’s an easy task to hand off to someone else and get “good enough” results.

All it took was signing up with the service (FH uses Google Accounts for authentication), then send them an email for a task:

  • Name, email and blog URL and name for the top 25 Social Media Bloggers.
  • Name, email and blog URL and name for the top 25 software Startup Bloggers.
  • (something private)

Here’s something worth mentioning: total elapsed time between putting in these two requests (and a third) and getting results: 45 minutes. Put another way, for that 45 minutes it was like having 3 Bob VMs running in addition to yours truly.

Fancy Hands isn’t a virtual bookkeeper, fashion consultant or speechwriter: they focus on scheduling, web research, making appointments. But getting 15 of those things off your plate for the month is worth a lot more than $35 or the X hours it would take you. Here’s some of their most requested tasks:

  • Restaurant Reservations
  • Scheduling a car service / taxi pickup
  • Find the nearest place that has iPads in stock
  • Find the advertising rates (or contact info) for the top 10 [industry] blogs
  • Schedule a haircut with [stylist] on Friday after 1pm
  • Call [three bars] and find out if they have a private room available for rentals
  • Call [primarily offline company] and get the status of order number xyz
  • Find a couple upholsterer options near where I work
  • Call TD Bank and ask how many checks I can use for free on a standard personal account
  • Call some hotel and extend my stay for three nights instead of two

I’ve been cajoling Mason Levey to add a more technical track to deal with the real IT pains in my butt like:

  • Why are my iCal alarms doubled up?
  • What’s the best online service out there to let people fill in a short questionnaire and book my time?
  • A proven recipe for setting up 3 WordPress blogs on a new VPS.
  • Best current tool for winnowing out low value Twitter follows?
  • What’s the best automatic Twitter background maker out there?
  • What should my Facebook privacy settings be?

There’s a huge market out there for these kind of Internet-related tasks – not just startups and IT people, but all those hundreds of millions of people out there being pulled day by day and step by step into our net-centric world. Give Fancy Hands a try (and here’s a StartupToDo.com Guide on Fancy Hands with a nice discount code), and bug Mason to offer an IT track: it would be awesome!

(P.S – and if you can make any of those IT pains go away, let’s talk: bob.walsh@47hats.com.)

Popularity: 1% [?]

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{ 5 comments }

I’m about 40 pounds overweight; worse, odds are good you are too.

If you are reading this you probably spend your days in front of a computer, your nights in front of a computer and year by year your weight is creeping up.

The old industrial way to stop looking so bovine was to go to a centralized facility on a regular schedule (a gym) and perform specific movements in a specific way. As an added bonus you might meet a someone attractive.

Worked for me 25 years ago; not so much now when I’m dealing with ten times more work, a hundred times more people and a thousand times more things clamoring for attention.

With apologies and kudos to Linda Stone and her meme of Continuous Partial Attention, Factory exercise is so 20th century. It’s time for Continuous Partial Exercise. Spend a few bucks and load up your iPhone with Hundred Pushups, Two Hundred Squats, Two Hundred Situps and for extra credit if you have a chinup bar, 20 Chinups. When you’ve been working for an hour or two, fire up one of these apps and do it.

Don’t have an iPhone or don’t like these apps? There are others. If all else fails, find a fitness site with a mobile interface.

If your manager asks what you are doing, tell them your lowering the company’s health care costs. If the office Mr. Negativity chimes in, tell him you’re planning to outlive him. If someone cute asks you, ask them to join in, or invite them to do some social group exercises like Robert Scoble is.

The point is use disruptive postindustrial technologies to disrupt some of that fat that’s dragging you down.

Popularity: 1% [?]

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{ 4 comments }

Reducing Decision Fatigue

August 30, 2010
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The brave new world we are building online has it’s share of brave new problems:

Does the Internet remain a level playing field or do large corporations “help” it by picking and choosing whose bits are more important (theirs)?
How do we deal with the Media Tsunami that is growing to truly apocalyptic size day by day?
Humans can [...]

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Useful or not?

August 30, 2010

As you may have noticed, I’ve been fairly quiet here of late. That’s changing, but as part of that change I need to know if continuing the weekly MicroISV Digest is of value to you. If it is, let me know, and please vote!

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A small startup giveaway…

August 24, 2010

[ 4:31 PM PT - update: Carla just upped the ante to 6 from 4, so Karl, you're in and there's one more left.]
The one thing every self-respecting startup founder needs is snazzy new business cards, so let me pass on to you an offer from Carla San Gaspar at Uprinting.com, an online printing company. [...]

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What’s Twitter for if you’re a small software company?

August 18, 2010
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Well, it’s not for sending out Tweets of version 2.31… 2.32…. 2.33. That’s insufferably boring and a waste of your time. Instead:

Find things you can retweet that your customers will be interested in. Set aside a fixed amount of time a day to do this. Not to get too personal, but an iPad, Flipboard and [...]

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5 Mistakes Developers make Selling to Developers

August 4, 2010
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By Brian Noll
Code Complete Software
A few typical things can happen when developers sell and market development tools to other developers. Here are some things to be careful about:
Overselling
OK, here is the deal.  It’s plain and simple, but sometimes forgotten.  Developers, engineers, and any scientific thinking person tend to reject outlandish marketing that overpromises.  Also, that [...]

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Paperless So Far – The Apple App Store

August 3, 2010
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By Jim Rhoades
Founder
Crush Apps
In the article “How to be a successful iPhone developer”, Bob Walsh offered some thoughts on why apps succeed or fail. As a developer who has had an app in Apple’s app store for a few months now, I thought I’d add to the discussion with some hard data and thoughts on [...]

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B2C, B2B, B2G: what about us B2Developer Startups?

August 2, 2010
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You’ve heard the adage that doctors make the worst patients? Well, software developers can be a hard market to sell software to. That’s why I’m especially pleased to announce a new StartupToDo.com Scholarship just for those startups building and selling the tools we all need to build our products.
Code Complete Software, which markets and sells [...]

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MicroISV Digest 07/31/2010

July 31, 2010
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Community News:

Russell Thackston, Auburn University microISV Research Alliance, has kicked off the 2010 microISV Pain Point Survey, and if you’re a microISV you should definitely take this survey now:

Get exclusive access to anonymized survey results.
Get a company profile listed on our participants page (optional).
Get a link to your microISV site from our participants page (optional).
Be [...]

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The pain is gone!…

July 26, 2010
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…from calculating what time it is across multiple time zones, thanks EveryTimeZone.com by Amy Hoy and Thomas Fuchs.
Besides being a dead-easy way to figure out what time will work for a Skype conference call with three people in three different time zones, it’s:
a) A very cool HTML5 example pointed out by John Allsopp in Lesson 1 [...]

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How can you not do this?

July 26, 2010
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Just got an online training offer from SitePoint – the awesome Australian IT powerhouse: “The course costs just $9.95 and includes eight lessons containing a mix of videos, mini articles, and exercises, as well as two live Q&A sessions where you can ask questions of John directly. You’ll also gain access to a private forum where you can [...]

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Flipboard Find of the week

July 25, 2010
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Here’s my Flipboard Find of the Week (something worthwhile Flipboard brought to my attention that would have otherwise been lost in the social media noise): Power Friending: Demystifying Social Media to Grow Your Business by Amber Mac. I grabbed the Kindle sample to my iPad, read that, just ordered the full book and am looking [...]

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Breakthroughs

July 23, 2010
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Everything is always the same – until it isn’t. This week, there’s been two new products – one slammed by demand, the other in alpha – that for all their faults change what at least I thought was possible for software to do. These are breakthroughs – these are things that until you see them, [...]

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How to be a successful iPhone developer

July 20, 2010
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I came across this YouTube video of Brian Greenstone from Pangea Software talking about how his company made $1.5 million on a two-week port of a Mac OS game over in the comments of my online friend Andy Brice’s blog.
Andy’s post concerned the media reality distortion field cast over the iPhone, rightly pointing out that [...]

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