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Bob Walsh

Why microISVs fail to sell.

October 27, 2009

[The following is a free sample from my ebook, MicroISV Sites that Sell! – Creating and Marketing your Unique Selling Proposition. You can get the rest of this ebook designed to substantially improve your software/SaaS sales for $19 USD.
—–
Before we can get to the good stuff, we need to do a bit of garbage [...]

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A Tale of Selling a MicroISV

July 23, 2008

By Rob Walling of Software by Rob
About two months ago I put my Micro-ISV, a web-based invoicing system, up for sale. The sale played out exactly as I expected except for one detail: I didn’t sell it. Instead, I took on a partner.
You can read the full account of what I learned from “selling” my [...]

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Weekly Site Review: TwistedWave

July 22, 2008

With this post I’m doing three things at once:

Bringing back my public site reviews of microISVs and startups who ask me to review them.
Showing off for the first time a very small part of Project X that functions right but has the CSS styling of the south end of a northbound cat: you are hereby [...]

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Clients making news.

July 21, 2008

One of the cool things about consulting with microISVs and startups is when your clients reach and pass important milestones on the road to success. Four of my clients (that have given me the okay to talk about them) have done just that:
Tim Sullivan – Spice, an innovative SaaS application for hiring managers launched last [...]

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Dealing with information overload: Lincoln and RSS.

July 21, 2008

Michael Slater – cofounder of BuildingWebApps.com – asked one of those questions I find keep popping up in my life: How to do you cope with the information flood? The techniques I used back last century fail utterly in a world of blogs, social networks, intermittent twitter service, iPhones and RSS. I’ve had to find [...]

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Deathmarch not over; but I’m back.

July 20, 2008

Faithful (and I know you’re faithful because you’re reading this even though it’s been six weeks since my last post) readers know I’m attempting a hat trick not unlike sticking your head in a lion’s mouth and getting it out again: write a new app for the microISV/startup community that will rock (Project X) in [...]

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Crowdsource Testing your Application

June 20, 2008

[Note: This is another in a series of posts by vendors I’ve invited to write a guest post here because they have something to offer of value to microISVs. If you have a product or service that helps microISVs succeed and would like to do a guest post here, please email me at bob.walsh@47hats.com.]
By Stanton [...]

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5 tips for focusing on your MicroISV

June 6, 2008

In some ways, it’s the hardest hat a microISV can wear: how do you stay focused and keep moving forward as you build your microISV?
It’s not easy, as “The Tired One” lamented in this post at Business of Software recently, but it can be done.
But first, you’re going to have to disenthrall yourself from the [...]

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Lighting can strike and surprises happen

June 5, 2008

Two posts I came across today work more than a glance: first off, in this business lightning can strike, as Luckas Biewald at Dolores Labs woke up Sunday to find their crowdsourcing app, FaceStat, featured on the front page of Yahoo.com. Like in front page of yahoo.com, the single most trafficked site on the entire [...]

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Games microISVs play with themselves

June 3, 2008

Maybe it’s this raging cold I brought home, or maybe it’s synchronicity at work, but a good online friend of mine, Tina Su, just posted another must read for microISVs: The Panacea for Putting Things Off.
Can you recall a time when you wanted to do something important, yet you’ve managed to make enough excuses to [...]

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Get up, get out, get moving

June 2, 2008

Just back from Tokyo with a ton of new ideas/insights, a cold (thanks Marshall! – just kidding) and some great reads to catch up with on the net. First up: Want more clients? Get out of your mental ghetto, by one of my all time favs, Pam Slim.
Pam nailed microISVs dead to rights. [...]

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These time-sucks will add 3 months to your launch date.

May 30, 2008

Editor’s note: This is a guest post by Starr Horne, creator of ChatSpring, a live-chat application. You can read more by Starr at Upstarter – the simple habits of successful entrepreneurs.
I love deadlines. I like the whooshing sound they make as they fly by.
- Douglas Adams
Freedom! There’s nothing like a new project. Finally – you [...]

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The future doesn’t just happen.

May 29, 2008

See the guy in the white shirt and tie at the end? He’s got a good reason to smile – he may just be cooking up the world you’ll live in a few years. And it’s a pretty damn nice world – UPS can deliver that new Indiana Jones V dvd to you – not [...]

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Dispatch from Tokyo

May 27, 2008

I don’t get out much – nearly everything I do for work and fun is on the web. So when Hideshi Hamaguchi and Toru Takasuka of Lunarr, a startup I’d written about for Web Worker Daily invited me to join 3 well-known bloggers for a weeklong visit to Tokyo and Japan’s growning startup community, [...]

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From Program to Product

May 20, 2008

[Like a lot of things while I've been working on Project X, recommending Rocky Smolin's "From Program to Product" (Apress, 2008) has been on hold for too long. No more. After reading Rocky's book I was happy to write the foreword for it because it's a extremely useful blueprint for all of the contract programmers [...]

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