From the category archives:

Guest Posts

Clarify your story.

January 20, 2010
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(Note: Sramana, our guest for the Startup Success Podcast Show #52, was kind enough to let me reprint here the appendix of her new book, Positioning: How To Test, Validate, And Bring Your Idea To Market. These are the kinds of “killer questions” you need to think on, research and define your unique answers for.) [...]

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Take your time but hurry up!

January 12, 2010
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By Jarie Bolander,
Author of Frustration Free Technical Management
Building innovative products is an endurance event. Sprinters need not apply. Innovation takes time but cannot take so much time as to miss market windows. You need to pace yourself and your team. This is the only way to ensure consistent, quality results. The common trap of “we [...]

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Inner Productivity and Startup Businesses

January 8, 2010
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by Chris Edgar
Author, Inner Productivity: A Mindful Path to Efficiency and Enjoyment in Your Work
If you’re involved in a startup, I imagine you’ve browsed through a lot of strategies for getting through the early stages of your business.
As I’m sure you know, it’s one thing to learn a lot of “tips and tricks” for marketing, [...]

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Why Should You Have a Business BrainTrust?

December 17, 2009
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By Tawheed Kader,
Founder, Ask My Brain Trust
You’re a (digital) entrepreneur, a business owner, CEO, starter, or whatever the word du jour is to characterize what you do with flair. Bottom line? Your company has problems, and YOU are the one that is supposed to ultimately have the answers.
As digital entrepreneurs (I like this title the [...]

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Breaking through your sales ceiling with Bits du Jour

December 3, 2009
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by Roger Thomasson,
Editor, Bits du Jour
So, 6 months ago you released a game-changing, niche-filling, 22nd century application.  It’s bigger, better, and faster than even the closest competition.  Then why are sales so slow?  Why are inferior titles posting astronomical download counts while yours stagnates at a few dozen per week?
There’s no question as to your [...]

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Startups.com: Your Business. Your Questions.

November 20, 2009
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By Fred Imparatta
Community Manager, Startups.com
Startups.com
There are 450,000 people who take the plunge into small-business ownership every year. Chances are, they’ll need someone to help them answer their business questions. That’s where Startups.com comes in. In Startups.com, business owners (both big and small), can ask their business questions, which will be answered by our community of [...]

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A new forum for startup questions: Answers OnStartups

November 12, 2009
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By: Jason Cohen
Founder, Smart Bear Software
A Smart Bear
If you’re like me…
I hate that phrase. What if I’m not like you? What if I don’t want to be like you? What if I’m exactly like you but with a better haircut?
So forget whether you’re like me, but see if any of the following [...]

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Launching Software Products: Niche vs. Mass Market

September 11, 2009

By Brett Ryckman
Product Developer
www.brettryckman.com
Which market segment to target? Do you go after “mass” markets, focusing on a broad set of customers, or target “niche markets” — or do both? Software companies creating new products or just starting-up must make these complex and perilous decisions. What must you consider in those decisions? [...]

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Product Support or Process Support?

August 12, 2009
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By Jerry Weinstock
CRM Innovation, LLC
CRM Innovation builds solutions that enhance the functionality of Microsoft Dynamics CRM (Customer Relationship Management). Like all aspiring entrepreneurs I wanted to create a company where we could write great applications that required little or no support and that would sell themselves online while we [...]

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The juggling act: Building an ISV on top of a client business

August 3, 2009

By Ka Wai Cheung,
We Are Mammoth

I work at a small web shop. We do work for clients. Six guys in a wide-open room building microsites, web sites, and rich applications for big agencies and startup clients.

We’re also a small ISV. We’ve built two web products for public release: a data-modeling platform for Flash [...]

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Optimizing Search Engine Rankings with Microsites

July 21, 2009
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A Guest Post by Dennis Gurock
Gurock Software Co-Founder
We here at Gurock Software recently started a SEO microsite experiment that we believe is very relevant to other MicroISVs. That’s why I would like to share the results of the experiment here on Bob’s blog and explain how it helped us improve our search engine rankings. But [...]

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How I learned to stop worrying and write an iPhone App

June 16, 2009

By Jason Moore
uSightRead
Background
So here I am, maker of a iPhone App, not exactly what I planned. I always wanted to make and sell my own software. After college I worked for a large goverment contractor, and I mostly viewed that as my “day job”. The real work was done at night, behind closed doors so [...]

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How To Build Something Real (In Your Spare Time)

June 2, 2009

(Note: This post was originally on Thomas’ blog, The Messy Notebook. I liked it so much I asked Thomas for his okay to run it here.)
By Thomas Kjeldahl Nilsson

Starting a new pet project is easy. But finishing it? That’s a different story.
Many programmers love to tinker with side projects. I’ll argue that most of the [...]

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Eastern Europe start-up makes it to the top of Amazon S3 freeware tools

May 20, 2009

(Note: I asked Andy K to write up a post about his Eastern European microISV because while there’s some excellent microISVs based in that part of the world, they seldom get the attention U.S.-based businesses do. Andy wrote this up as a post about his partner, Pavel Bondarchuck, and it’s a bit “markety” for my [...]

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The benefits/value of ASP for microISVs/startups

December 31, 2008

[Note: One organization I've consistently heard good things about is the Association of Shareware Professionals, so I've asked Mike to make his case here in a guest post.]
By Michael Dulin
President, Association of Shareware Professionals
Greetings Developers! I’m here to tell you why you should apply to join the Association of Shareware Professionals.  Though I must confess [...]

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