Starr Horne pointed me towards a very good post about what colors communicate over at Kidson Talks. Why does it matter to you? Because your web site’s colors communicates with your customers - whether you are aware of what you’re saying or not.

If you don’t have a good sense of what colors work together, cheat! ColorSchemer is a desktop (PC & Mac) application for generating color schemes. While there are other tools on the market, ColorSchemer’s Community has as of now 2996 color schemes you can download into their product and XOR with say your logo’s colors, or just start using.

Making it a one click experience for your users to share what they create online is an excellent way of building community around your product.

Read the post to get a sense of what colors communicate and then have a look at your site - are you sending trying to send one message but your colors send another? If so, or you just want to freshen up your site or blog, check out ColorSchemer.

[tags]47hats,ColorSchemer[/tags]

Popularity: 3% [?]