[Note - I was rummaging around my old posts here and found this one - true May 25, '07, true now.]

As some of you know, I’m now using a MacBook Pro running Windows Vista as my main non-Windows development box and as such, I’m accessorizing it with various Mac apps. One productivity app I really miss - Direct Access by Nagarsoft - does text expansion - type “yr”, hit F12 and your email signature appears. One app for the Mac that caught my attention on Lifehacker.com’s feed that does this sort of thing is Textexpander by SmileOnMyMac.

What really got my attention is how Textexpander’s trial period works - this from the Lifehacker.com post:

“When I hit one hour of time saved, TextExpander popped up, prompting me to register. One hour of my life is well worth the $30 license fee, so I went ahead and purchased it even though TextExpander works fully without a key.”

What a great idea! I would bet SmileOnMyMac conversion rate is insanely good.

[Update - SmileOnMyMac has updated Textexpander more times than I can count and I still use it every day.]

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